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Aweber vs Hatchbuck Comparison: Which One Is Right For You?

SpecsAweberHatchbuck
Designed ForBloggers, business owners and email marketers in need of a reliable email marketing and marketing automation platform.Sales professionals and marketers seeking an all-in-one CRM and marketing automation platform.
Email Marketing Automation
ContactsUp to 500 contacts on basic $19/month plan. Plans available for up to 25,000 subscribers per month, with custom quotes available for higher volume senders.Up to 750 contacts on $59 per month Solo plan. Plans available for 1,500, 5,000, 15,000 and 15,000+ contacts.
Email VolumeUnlimited emails on all plans.Unlimited emails on all plans.
UsersNot provided on AWeber websiteOne user on Solo plan. Plans available for two, five and unlimited users.
Email CoursesUnlimited autoresponder series on all plans.Unlimited autoresponder series on all plans.
Automation RulesUnlimited automation features on all plans.Unlimited automation workflows on all plans.
Responsive Email TemplatesMore than 700 responsive, customizable email templates are included.Large library of responsive email templates included.
Email Split TestingA/B email split testing is possible.Not provided on Hatchbuck website
Lead ScoringNoneLead scoring and tagging based on website tracking and activity.
SMS Marketing AutomationAutomated SMS and voice messaging is available via the Call Loop integration.Hatchbuck does not support SMS marketing automation. However, SMS is available using the SMS by Zapier, Mobit and SMS Factor Zapier integrations.
Direct Mail AutomationAWeber does not support direct mail automation.Hatchbuck does not support direct mail automation. However, direct mail is available using the Direct Mail & Hatchbuck Zapier integration.
UI and UsabilitySimple but powerful UI designed for users with little or no technical expertise.A simple, intuitive UI designed with sales and marketing professionals and non-technical users in mind.
Automation Workflow BuilderSimple automation workflow builder with drag-and-drop user interface.Automated marketing workflows are easy to create, with options to automatically tag leads as "hot" when they exhibit buying behavior.
Email Course BuilderCreating autoresponders and email newsletters is quick and simple. Email courses are created as drip campaigns, with specific send intervals from the date a contact subscribed.
Forms & Landing Pages
Form BuilderWeb form builder with 700+ responsive templates, custom color and A/B testing.Easy to use opt-in form builder with custom contact fields and font, color and width options.
Landing Page BuilderNo landing page editor, however AWeber does integrate with landing page software such as Instapage and Leadpages.No landing page builder, although Hatchbuck forms can be integrated into Instapage and LeadPages landing pages.
Landing Page TemplatesNo landing page templates.No landing page templates.
WordPress PluginSeveral in-house and third party WordPress plugins for opt-in form creation.Hatchbuck for WordPress plugin makes it easy to add forms to sidebars, posts, pages and elsehwere on your WordPress website.
Integrations100+ integrations with contest, data and analytics, landing page, membership, SMS, support and e-commerce software.More than 26 integrations with e-commerce tools, payment processors, and accounting and sales apps.
Zapier IntegrationSupported.Supported.
PricingMonthly fee, starting from $19 per month for up to 500 subscribers. Free 30 day trial available.Monthly fee, starting from $59 per month for up to 750 contacts. Free live demo available.
Minimum Contract TermNo minimum contract. All plans are month to month with cancellation at any time.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee.No joining fee. Quick Start Program is included free with membership.
Refund/Guarantee30 day money-back guarantee.No refunds available for unused time following cancellation.
SupportPersonalized support via email, phone and live chat, plus online knowledge base, free webinars and video tutorials. Live support available from 8AM-8PM ET Monday to Friday and 9AM-5PM ET Saturday and Sunday.Personalized support via email, plus online videos, webinars and help resources.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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