vbout vs HubSpot marketing: one is better to capture new leads, the other to better understand what your buyers really want.

vbout (visit website) and HubSpot (visit website) each fill different marketing niches. While vbout is definitely a platform for those who are looking to capture new leads through an automated process, HubSpot is better geared for those who are trying to learn more about their inbound customer traffic.

Both have their benefits and drawbacks, of course, but figuring out which one fits your needs is always an action that’s worth pursuing.

If you run a small business or you’re launching a startup, marketing is going to be a huge part of your future. Not only are you going to need to keep your nose the grindstone getting your products launched, but you’re also going to need to get the word out about them. To do this efficiently, you’ll need the right tools.

Both vbout and HubSpot are excellent tools for those who want to take control of their own online marketing. Each tool does, however, have a specific audience for whom it works best. Our goal is to provide a meaningful comparison between these two tools so that you can determine the tool that works best for your business.

Features

Both vbout and HubSpot have some excellent features that are really worth pursuing. If you’re just looking at the features from a bird’s eye view, though, you might think that the two platforms are largely meant to do the same thing. It’s only by taking a closer look and comparing the two that you’ll not only be able to see how they really differ, but how you’ll be able to figure out which of those differences will help you to choose between these two excellent services. The best way to move forward, as always, is to know what’s out there so you can find what you need.

Pricing

If we’re looking solely at pricing, it’s very hard not to start with the fact that only one of these platforms actually has any sort of free version. While any true comparisons between vbout and HubSpot Marketing are definitely going to be focused on the paid versions of each product, it is important to remember that HubSpot does have a free version. Though vbout does offer a very nice free trial, those who are looking for an absolutely zero-cost solution are only going to find that for which they are looking if they choose to go with HubSpot.

HubSpot has a truly enormous range of prices once you start looking at paid tiers, ranging from the $50/month Marketing Hub Starter and going all the way up to the $3,200/month Enterprise edition. Focusing on that $50/month tier gives most users a good idea of what the company offers, though, as you’ll get access to not only plenty of automation and lead management tools, but you’ll also get access to plenty of social features at the same time. Though a handful of features in each category are reserved for the higher-tier plans, HubSpot does a good job of providing features for users at a reasonable price.

vbout may not have a free tier, but it does include quite at a bit at its $100/month tier. Virtually all of vbout’s tools are available at the first tier of pricing, which includes not only everything that you’ll get from HubSpot but a few of the features that are reserved for HubSpot’s higher tiers of service. The downside is that the lowest tier pricing here costs roughly twice as much as HubSpot’s lowest price tier, but the free trial for the service will allow most users to figure out if vbout is worth paying the premium. It does give users more for their money, even though the buy-in can seem a little steep to many new users.

Pros and cons of vbout

PROS

• Free trial
• Easy to use
• Plenty of features at the lowest tier

CONS

• Costs more

Pros and Cons of HubSpot

PROS

• Relatively inexpensive
• Includes many great features
• Great knowledge base

CONS

• Lowest price tier doesn’t include website traffic analytics

Landing Page Creation

When it’s done well, these pages can give you creative ways to get a prospect’s attention. Both HubSpot and vbout allow users a good deal of freedom in creating this type of page. Though it’s arguable that the former has a little more relevance when it comes to this type of feature, the truth is that both give their users a good number of features when it comes to creating a nearly-limitless number of pages for their various businesses or sites. It’s a necessary feature if you’re looking at any type of web automation process, and it’s also one that both services do tend to provide in a manner that gives their customers a little more for what they are paying.

HubSpot consistently ranks higher when it comes to landing page creation. A fair bit of this comes from HubSpot’s excellent Landing Page builder, which allows you to quickly and easily create pages that function well not only on an SEO level but also on a user experience level. This is an excellent tool that really can’t be praised too much, though it’s only a small part of the overall experience of using HubSpot. With that said, the company’s continued ability to support this tool is something that users should not overlook when they’re trying to pick a service.

vbout may not get as much praise as HubSpot when it comes to building these pages, but it’s still a solid service. The drag and drop builder used by the service is actually very user-friendly and does a fine job of letting you build and personalize pages on the go, with plenty of options that are well-suited for those who need to build many pages in a hurry. Like HubSpot, vbout does a very good job at providing support for building and maintaining these pages – the only place where it falls short is in the area of user experience.

Pros and cons of vbout

PROS

• Easy to make multiple pages
• Support for customization
• Good number of features, especially for new users

CONS

• User experience could be better

Pros and Cons of HubSpot

PROS

• Great landing page maker
• Fantastic knowledge base
• Incredibly easy to customize

CONS

• Some features do require more research

Email Marketing

Your email campaigns are going to be a vital tool for your sales team and an excellent way to help you to streamline your marketing processes. To get what you need, though, you’re going to have to choose an affordable marketing automation platform that actually allows you to create and maintain e-mail marketing solutions that work for your business. Again, this is an area where both vbout and HubSpot do well, though each one does have its pros and cons when it comes to this type of marketing.

HubSpot definitely goes into the world of email marketing with a focus on generating quality leads and helping you to conduct successful campaigns through excellent content creation. It’s almost absurdly easy to create a good campaign, and even easier to nurture leads into meaningful customer interactions. While you unfortunately aren’t going to get all of the excellent analytical tools that you might want from the lowest price level of these marketing automation tools, you’ll still get enough that you’ll be able to build some successful customer relationships with your new automated email marketing campaigns.

vbout seems to really push this type of marketing as one of the key strategies used by it customers, and the fact that the founders of the company come from a fairly strong marketing background definitely shows here. Like HubSpot, you’re going to get all the tools that you need to help your sales teams to get in contact with new customers and generate some fantastic leads. Creating customized emails is easy, and launching full campaigns is honestly less of a chore than you might imagine. The biggest problem that most users are going to encounter is the ever-changing nature of the platform, as the new tools sometimes outstrip the needs of consumers.

Pros and cons of vbout

PROS

• Very easy to use
• Best tools available at basic price
• Clearly designed by people with real-world knowledge

CONS

• Changes in format can send you scrambling to adapt

Pros and Cons of HubSpot

PROS

• Huge collection of tools
• Great lead generation tools
• Very easy to customize with personalized messaging

CONS

• Some analytics features are locked behind the paywall

User Experience

User experience is a big deal in the world of digital marketing. Your marketing email software absolutely needs to be easy enough for both you and your sales and marketing teams to use that you’re able to consistently make use of all of the best features. You should also make sure that the program you choose to use is going to give you the tools that you need to learn new skills when you’re not quite sure about where you need to go next. vbout and HubSpot both do a good job here, though again both in different ways.

vbout is definitely built from the ground up with real-world principles in mind. The vast majority of the features that you find here are not only going to feel familiar to your teams, but they’re going to be based on the same principles that you are already used to using. There’s a certain level of comfort that you’re usually going to find here, but it does suffer in a fairly unique place. Unlike HubSpot, you’re going to see vbout changing in a lot of ways during your subscription. Most of these ways are ultimately for the better, but the changes will disrupt your bottom line until you’re up-to-date on how they work.

HubSpot feels a lot more standardized, for good or for ill. On the positive side, that does mean that the platform is easy to use regardless of whether you’ve ever used marketing automation software in the past. It often seems like it’s built to be idiot-proof in the best of ways, but that does limit some of what you can do. In fact, the biggest problems that tend to come from the user experience tend to come from the assumptions that HubSpot makes about its users – there are just too many features that are locked into the power-user tiers that could be more useful for those who are committed to operating at the lower price levels.

Pros and cons of vbout

PROS

• Very easy interface
• Great for power users
• Designed by people experienced with this type of tool

CONS

• Can change features a little too quickly

Pros and Cons of HubSpot

PROS

• Incredibly easy to use regardless of skill level
• Doesn’t change very often
• Plenty of explanations for how everything works

CONS

• Features are too segregated between price levels

Customer Support

Customer support is one of those things that can make or break your experience with marketing automation platforms. Though you’ll ideally never run into situations that force your marketing teams to have a harder time doing their jobs, the very fact that you’re working with a computerized service means that you’re sometimes going to need to reach out for help. If a platform doesn’t do well with customer service, it’s not going to be worth your time.

vbout has some of the best customer service on the planet. You’re not just getting a team of people who are clocking in for a job here – you’re getting access to people who absolutely know their jobs inside and out. If you’ve got difficult problems, you can rest assured that everyone from the bottom up is going to do everything they can to ensure that you get what you need from your experience.

HubSpot is likewise typically praised for customer service. The company is very good at staying in contact with their customers whenever there’s a problem, and you can expect to get constant updates if you send in a ticket. There’s really not a downside to putting in a ticket or a call here, with a fantastic team that’s going to help you to deal with any problem that you might encounter.

Pros and cons of vbout

PROS

• Very dedicated team
• Easy to get high-level help

Pros and Cons of HubSpot

PROS

• Very attentive customer service
• Excellent follow-up

Overall

In addition to the features discussed above, it’s wise to get an overall look at both platforms. Here’s a quick look at what you need to know about each:

vbout at a Glance

• Easy-to-use automation features, great for new and experienced users alike
• Fantastic lead management through segmented customer lists
• Perfect personalized email marketing campaigns
• Easily customize your ideal landing page with fantastic templates
• All-in-one social media management
• Amazing and powerful marketing analytics
• Works well with thousands of apps, including major social platforms

HubSpot marketing hub at a Glance

• Free and low-cost starter packages
• List segmentation and email health insights
• Lead generation and engagement
• Great templates for everything from landing page building to email campaigns
• Hundreds of available templates
• Huge knowledge base to walk novices through various activities
• Straightforward tools for marketing professionals of all experience levels
• Powerful analytical tools for marketing strategies
• Easy to customize workflow for automated tasks
• Automated tracking for customer interactions

Final Verdict