| Specs | Aweber | MailChimp |
|---|---|---|
| Designed For | Bloggers, business owners and email marketers in need of a reliable email marketing and marketing automation platform. | Bloggers and small business owners in need of a simple, user friendly email marketing platform. Marketers seeking a free email marketing platform. |
| Email Marketing Automation | ||
| Contacts | Up to 500 contacts on basic $19/month plan. Plans available for up to 25,000 subscribers per month, with custom quotes available for higher volume senders. | Up to 2,000 subscribers on free plan. Custom plans available for up to millions of subscribers. |
| Email Volume | Unlimited emails on all plans. | Up to 12,000 emails per month on free plan. Paid plans offer unlimited emails. |
| Users | Not provided on AWeber website | Additional users with custom permissions can be added to all MailChimp accounts. |
| Email Courses | Unlimited autoresponder series on all plans. | Unlimited autoresponder series on all plans except free plan. |
| Automation Rules | Unlimited automation features on all plans. | Unlimited autoresponder series on all plans. |
| Responsive Email Templates | More than 700 responsive, customizable email templates are included. | Pre-build responsive email templates are included, as well as an email designer tool. |
| Email Split Testing | A/B email split testing is possible. | A/B email split testing is available, with up to three variables per test. |
| Lead Scoring | None | Lead scoring and segmentation using "Goal" -- MailChimp's behavioral tracking script. |
| SMS Marketing Automation | Automated SMS and voice messaging is available via the Call Loop integration. | MailChimp supports SMS marketing automation via the Text Marketer integration. |
| Direct Mail Automation | AWeber does not support direct mail automation. | MailChimp does not natively support direct mail automation. However, a MailChimp & Direct Mail Zapier integration is available. |
| UI and Usability | Simple but powerful UI designed for users with little or no technical expertise. | Clean, user-friendly interface designed for people without coding or technical knowledge. |
| Automation Workflow Builder | Simple automation workflow builder with drag-and-drop user interface. | Easy-to-use automation workflow builder with pre-built automations and a variety of preset automation workflows. |
| Email Course Builder | Creating autoresponders and email newsletters is quick and simple. | Email autoresponder courses are easy to create, schedule and configure. |
| Forms & Landing Pages | ||
| Form Builder | Web form builder with 700+ responsive templates, custom color and A/B testing. | Form builder with custom buttons, images, drop-down boxes, and more. Embedded and pop-up forms can be created. |
| Landing Page Builder | No landing page editor, however AWeber does integrate with landing page software such as Instapage and Leadpages. | MailChimp does not have a landing page builder. However, it integrates with Instapage, Leadpages and other landing page tools. |
| Landing Page Templates | No landing page templates. | No landing pages included with MailChimp. |
| WordPress Plugin | Several in-house and third party WordPress plugins for opt-in form creation. | MailChimp for WordPress lets you add great looking opt-in forms to your WordPress website in just a few clicks. |
| Integrations | 100+ integrations with contest, data and analytics, landing page, membership, SMS, support and e-commerce software. | More than 700 integrations with landing page, analytics, CRM and payment processing software. |
| Zapier Integration | Supported. | Supported. |
| Pricing | Monthly fee, starting from $19 per month for up to 500 subscribers. Free 30 day trial available. | Free for under 2,000 subscribers. Paid plans start from $10 per month. |
| Minimum Contract Term | No minimum contract. All plans are month to month with cancellation at any time. | No minimum contract. Plans start from one month. Pay-as-you-go email credits are also available. |
| Joining/Training Fee | No joining fee. | No joining fee. |
| Refund/Guarantee | 30 day money-back guarantee. | MailChimp will refund a prorated portion of your monthly prepayment or reimburse you for unused Email Credits if your account is closed without cause. |
| Support | Personalized support via email, phone and live chat, plus online knowledge base, free webinars and video tutorials. Live support available from 8AM-8PM ET Monday to Friday and 9AM-5PM ET Saturday and Sunday. | Personalized support via email, as well as online support resources. |
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