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ClickFunnels vs Hatchbuck Comparison: Which One Is Right For You?

SpecsClickFunnelsHatchbuck
Designed ForMarketers and product/course developers in need of a complete sales and marketing funnel system.Sales professionals and marketers seeking an all-in-one CRM and marketing automation platform.
Email Marketing Automation
ContactsUnlimited contacts on all plans.Up to 750 contacts on $59 per month Solo plan. Plans available for 1,500, 5,000, 15,000 and 15,000+ contacts.
Email VolumeUnlimited emails on all plans.Unlimited emails on all plans.
UsersNot provided on ClickFunnels websiteOne user on Solo plan. Plans available for two, five and unlimited users.
Email CoursesUnlimited autoresponder series in $297/month plan.Unlimited autoresponder series on all plans.
Automation RulesUnlimited automation funnels in $297/month plan.Unlimited automation workflows on all plans.
Responsive Email TemplatesEmail templates are responsive and customizable.Large library of responsive email templates included.
Email Split TestingNot provided on ClickFunnels websiteNot provided on Hatchbuck website
Lead ScoringAvailable in Etison Suite.Lead scoring and tagging based on website tracking and activity.
SMS Marketing AutomationAutomated SMS is available via the ClickFunnels Twilio integration.Hatchbuck does not support SMS marketing automation. However, SMS is available using the SMS by Zapier, Mobit and SMS Factor Zapier integrations.
Direct Mail AutomationClickFunnels does not support direct mail automation.Hatchbuck does not support direct mail automation. However, direct mail is available using the Direct Mail & Hatchbuck Zapier integration.
UI and UsabilityDesigned for marketers and "non-techy" users, with a simple and logical user interface.A simple, intuitive UI designed with sales and marketing professionals and non-technical users in mind.
Automation Workflow BuilderActionetics allows you to set up automation workflows based on purchasing behavior and other user filters.Automated marketing workflows are easy to create, with options to automatically tag leads as "hot" when they exhibit buying behavior.
Email Course BuilderEmails use simple formatting and can be organized into a sequence from a clean, straightforward UI.Email courses are created as drip campaigns, with specific send intervals from the date a contact subscribed.
Forms & Landing Pages
Form BuilderNo embeddable forms, but landing page editor can be used to create simple opt-in pages.Easy to use opt-in form builder with custom contact fields and font, color and width options.
Landing Page BuilderVisual landing page editor with WYSIWYG interface and support for custom CSS.No landing page builder, although Hatchbuck forms can be integrated into Instapage and LeadPages landing pages.
Landing Page TemplatesSix pre-built "funnel-in-a-box" templates for lead capture and other stages of a sales funnel.No landing page templates.
WordPress PluginUser-friendly WordPress plugin lets you import ClickFunnels funnel pages to your WordPress website and even use a ClickFunnels page as your homepage.Hatchbuck for WordPress plugin makes it easy to add forms to sidebars, posts, pages and elsehwere on your WordPress website.
IntegrationsMore than 20 integrations with auto-responders, shopping cart software and more.More than 26 integrations with e-commerce tools, payment processors, and accounting and sales apps.
Zapier IntegrationSupportedSupported.
PricingMonthly fee, starting from $97 per month for up to 20,000 contacts. Free 14 day trial available.Monthly fee, starting from $59 per month for up to 750 contacts. Free live demo available.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee.No joining fee. Quick Start Program is included free with membership.
Refund/Guarantee30-day refund policy, with refund available via email.No refunds available for unused time following cancellation.
SupportPersonalized support via email and chat, as well as the detailed ClickFunnels support resources.Personalized support via email, plus online videos, webinars and help resources.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

View my recommendations for you in the sidebar below..

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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