| Specs | ClickFunnels | HubSpot |
|---|---|---|
| Designed For | Marketers and product/course developers in need of a complete sales and marketing funnel system. | Marketers that need an all-in-one marketing platform for blogging, SEO, social media, email marketing and marketing automation. Since HubSpot Marketing integrates with other HubSpot tools, it's a good choice if your business already uses HubSpot CRM or Sales. |
| Email Marketing Automation | View Product | View Product |
| Contacts | Unlimited contacts on all plans. | Up to 100 contacts on Basic plan, with additional contacts available for $100/month per 1,000. |
| Email Volume | Unlimited emails on all plans. | Email volume capped at 10x contact tier limit on all plans (eg. 1,000 emails per 100 contacts). |
| Users | Not provided on ClickFunnels website | User roles available on Pro and Enterprise plans. |
| Email Courses | Unlimited autoresponder series in $297/month plan. | Email autoresponders are only available on Pro and Enterprise plans. |
| Automation Rules | Unlimited automation funnels in $297/month plan. | Marketing automation is only available on Pro and Enterprise plans. Event-based automation triggers are an Enterprise-only feature. |
| Responsive Email Templates | Email templates are responsive and customizable. | Hundreds of pre-existing responsive templates available in the HubSpot Marketplace. |
| Email Split Testing | Not provided on ClickFunnels website | A/B email split testing is only available for Enterprise customers. |
| Lead Scoring | Available in Etison Suite. | Lead scoring based on customizable scoring criteria. |
| SMS Marketing Automation | Automated SMS is available via the ClickFunnels Twilio integration. | HubSpot does not natively support SMS automation. However, a HubSpot & SMS by Zapier integration is available. |
| Direct Mail Automation | ClickFunnels does not support direct mail automation. | HubSpot does not natively support direct mail automation. However, providers such as ZenDirect and Thankster integrate with HubSpot. |
| UI and Usability | Designed for marketers and "non-techy" users, with a simple and logical user interface. | HubSpot Marketing has a clean and simple UI that's easy to learn in just a few hours. |
| Automation Workflow Builder | Actionetics allows you to set up automation workflows based on purchasing behavior and other user filters. | Automation workflows are created using simple action templates and logic, such as if/then branches and rules such as "send an email on X." |
| Email Course Builder | Emails use simple formatting and can be organized into a sequence from a clean, straightforward UI. | HubSpot doesn't include a separate email course builder, but autoresponder courses can easily be created using simple automation rules. |
| Forms & Landing Pages | View Product | View Product |
| Form Builder | No embeddable forms, but landing page editor can be used to create simple opt-in pages. | Dynamic opt-in lead generation forms with one-click embedding. |
| Landing Page Builder | Visual landing page editor with WYSIWYG interface and support for custom CSS. | WYSIWYG landing page editor with simple UI and a variety of customization options. |
| Landing Page Templates | Six pre-built "funnel-in-a-box" templates for lead capture and other stages of a sales funnel. | More than 68 free and paid landing page template packs available from the HubSpot Marketplace. |
| WordPress Plugin | User-friendly WordPress plugin lets you import ClickFunnels funnel pages to your WordPress website and even use a ClickFunnels page as your homepage. | HubSpot WordPress plugin makes integrating HubSpot with your WordPress website quick and simple. |
| Integrations | More than 20 integrations with auto-responders, shopping cart software and more. | More than 50 integrations with event, helpdesk, remarketing, CRM, accounting and landing page software. |
| Zapier Integration | Supported | Supported. |
| Pricing | Monthly fee, starting from $97 per month for up to 20,000 contacts. Free 14 day trial available. | Monthly fee, starting from $200 per month for HubSpot Marketing's Basic plan. Free 30 day trial available. |
| Minimum Contract Term | No minimum contract. Plans start from one month. | One year. |
| Joining/Training Fee | No joining fee. | Mandatory $600 to $5,000 onboarding fee. |
| Refund/Guarantee | 30-day refund policy, with refund available via email. | No refunds are available for early cancellations. |
| Support | Personalized support via email and chat, as well as the detailed ClickFunnels support resources. | Personalized support via email, as well as HubSpot training videos and online support resources. 1-800 number available for urgent, same-day support. |
Leave a Reply