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ClickFunnels vs HubSpot Comparison: Which One Is Right For You?

SpecsClickFunnelsHubSpot
Designed ForMarketers and product/course developers in need of a complete sales and marketing funnel system.Marketers that need an all-in-one marketing platform for blogging, SEO, social media, email marketing and marketing automation. Since HubSpot Marketing integrates with other HubSpot tools, it's a good choice if your business already uses HubSpot CRM or Sales.
Email Marketing AutomationView Product View Product
ContactsUnlimited contacts on all plans.Up to 100 contacts on Basic plan, with additional contacts available for $100/month per 1,000.
Email VolumeUnlimited emails on all plans.Email volume capped at 10x contact tier limit on all plans (eg. 1,000 emails per 100 contacts).
UsersNot provided on ClickFunnels websiteUser roles available on Pro and Enterprise plans.
Email CoursesUnlimited autoresponder series in $297/month plan.Email autoresponders are only available on Pro and Enterprise plans.
Automation RulesUnlimited automation funnels in $297/month plan.Marketing automation is only available on Pro and Enterprise plans. Event-based automation triggers are an Enterprise-only feature.
Responsive Email TemplatesEmail templates are responsive and customizable.Hundreds of pre-existing responsive templates available in the HubSpot Marketplace.
Email Split TestingNot provided on ClickFunnels websiteA/B email split testing is only available for Enterprise customers.
Lead ScoringAvailable in Etison Suite.Lead scoring based on customizable scoring criteria.
SMS Marketing AutomationAutomated SMS is available via the ClickFunnels Twilio integration.HubSpot does not natively support SMS automation. However, a HubSpot & SMS by Zapier integration is available.
Direct Mail AutomationClickFunnels does not support direct mail automation.HubSpot does not natively support direct mail automation. However, providers such as ZenDirect and Thankster integrate with HubSpot.
UI and UsabilityDesigned for marketers and "non-techy" users, with a simple and logical user interface.HubSpot Marketing has a clean and simple UI that's easy to learn in just a few hours.
Automation Workflow BuilderActionetics allows you to set up automation workflows based on purchasing behavior and other user filters.Automation workflows are created using simple action templates and logic, such as if/then branches and rules such as "send an email on X."
Email Course BuilderEmails use simple formatting and can be organized into a sequence from a clean, straightforward UI.HubSpot doesn't include a separate email course builder, but autoresponder courses can easily be created using simple automation rules.
Forms & Landing PagesView Product View Product
Form BuilderNo embeddable forms, but landing page editor can be used to create simple opt-in pages.Dynamic opt-in lead generation forms with one-click embedding.
Landing Page BuilderVisual landing page editor with WYSIWYG interface and support for custom CSS.WYSIWYG landing page editor with simple UI and a variety of customization options.
Landing Page TemplatesSix pre-built "funnel-in-a-box" templates for lead capture and other stages of a sales funnel.More than 68 free and paid landing page template packs available from the HubSpot Marketplace.
WordPress PluginUser-friendly WordPress plugin lets you import ClickFunnels funnel pages to your WordPress website and even use a ClickFunnels page as your homepage.HubSpot WordPress plugin makes integrating HubSpot with your WordPress website quick and simple.
IntegrationsMore than 20 integrations with auto-responders, shopping cart software and more.More than 50 integrations with event, helpdesk, remarketing, CRM, accounting and landing page software.
Zapier IntegrationSupportedSupported.
PricingMonthly fee, starting from $97 per month for up to 20,000 contacts. Free 14 day trial available.Monthly fee, starting from $200 per month for HubSpot Marketing's Basic plan. Free 30 day trial available.
Minimum Contract TermNo minimum contract. Plans start from one month.One year.
Joining/Training FeeNo joining fee.Mandatory $600 to $5,000 onboarding fee.
Refund/Guarantee30-day refund policy, with refund available via email.No refunds are available for early cancellations.
SupportPersonalized support via email and chat, as well as the detailed ClickFunnels support resources.Personalized support via email, as well as HubSpot training videos and online support resources. 1-800 number available for urgent, same-day support.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

View my recommendations for you in the sidebar below..

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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