| Specs | Constant Contact | GetResponse |
|---|---|---|
| Designed For | Bloggers, business owners and email marketers in need of a user-friendly email marketing and marketing automation system. | Email marketers, SMBs and enterprise customers in need of a reliable, scalable email marketing platform. |
| Email Marketing Automation | ||
| Contacts | Plans start from 500 contacts, with pricing available on request for users with lists of 100,000+ contacts. | Up to 1,000 subscribers on $15 per month Email plan. Plans available for 5,000, 10,000, 25,000, 50,000 and 100,000+ subscribers. |
| Email Volume | Unlimited emails on all plans. | Unlimited emails on all plans. |
| Users | Up to three users on Lite plan, 25 users on Small Business and unlimited users on Enterprise plan. | One user on Email plan, with support for 3-10 users for Pro, Max and Enterprise customers. |
| Email Courses | Unlimited autoresponder series on all plans. | Unlimited autoresponder series in all plans. |
| Automation Rules | Unlimited automation funnels on all plans. | Basic automation included in Email plan, with full marketing automation features for Pro, Max and Enterprise customers. |
| Responsive Email Templates | A huge selection of responsive email templates are included, with a free design customization service for Plus and Enterprise level customers. | Over 500 responsive HTML email templates are included. |
| Email Split Testing | A/B email split testing is possible. | A/B email split testing is possible. |
| Lead Scoring | Dynamic, customized lead scoring. | Lead scoring based on user behavior and activity. |
| SMS Marketing Automation | Automated SMS and subscription via SMS are available. | GetResponse does not natively support direct mail automation, however Zapier integrations are available for Call Loop and other SMS marketing tools. |
| Direct Mail Automation | ActiveCampaign does not support direct mail automation, although integration with direct mail tools is possible using Zapier. | GetResponse does not natively support direct mail automation, however a Zapier integration is available. |
| UI and Usability | Designed for non-technical users, with a clean UI and simple email/automation interface. | Designed for non-technical users and power users alike, with a clean and intuitive UI. |
| Automation Workflow Builder | Automation workflow builder uses simple yes/no conditions and rules that users with no programmming experience can understand. | Drag-and-drop automation workflow builder with visited URL and purchase tracking. |
| Email Course Builder | Drag-and-drop email builder with data-driven segmentation and useful campaign insights. | User-friendly Email Creator with time and action-based autoresponders. |
| Forms & Landing Pages | ||
| Form Builder | Form builder with inline, floating box, modal pop-up and floating bar display modes. | All-in-one web form builder can create newsletter sign-up forms, order forms, feedback forms and more. |
| Landing Page Builder | No landing page builder, although integrations are available for software like Instapage and LeadPages. | Drag-and-drop WYSIWYG landing page editor makes creating responsive landing pages easy. |
| Landing Page Templates | No landing page templates, although templates are available for third-party software. | More than 100 professional opt-in page, sales page, download page and video landing page templates included. |
| WordPress Plugin | ActiveCampaign WordPress plugin lets you add contact forms to pages, posts and sidebars and add tracking to your WordPress website. | WordPress integration plugin lets you easily add subscription forms to your WordPress website. |
| Integrations | More than 150 apps and integrations, ranging from scheduling tools to landing page software. | More than 133 integrations with CRM tools, CMSes, e-commerce platforms, landing page software and more. |
| Zapier Integration | Supported. | Supported. |
| Pricing | Monthly fee, starting from $9 per month for up to 500 contacts. Pricing available on request for high-volume email marketers. Free 14 day trial available. | Monthly fee, starting from $15 per month for up to 1,000 contacts. 30 day free trial available. |
| Minimum Contract Term | No minimum contract. Plans start from one month. | No minimum contract. Plans start from one month. |
| Joining/Training Fee | No joining fee. | No joining fee. |
| Refund/Guarantee | No full or partial refunds. | No refunds available after risk-free trial period. |
| Support | Personalized support via phone, email and chat, as well as video walkthroughs, user community and one-on-one training. | Personalized support via phone, email and chat, as well as the GetResponse learning center. Phone support available from 9AM to 5PM EST, Monday to Friday. |
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