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ConstantContact vs Infusionsoft Comparison: Which One Is Right For You?

SpecsConstant ContactInfusionsoft
Designed ForBloggers, business owners and email marketers in need of a user-friendly email marketing and marketing automation system.Small and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more.
Email Marketing Automation
ContactsPlans start from 500 contacts, with pricing available on request for users with lists of 100,000+ contacts.Up to 2,500 contacts on the most affordable plan. Plans available for up to 20,000 contacts.
Email VolumeUnlimited emails on all plans.Up to 12,500 emails on the most affordable plan. Plans available for up to 100,000 emails per month.
UsersUp to three users on Lite plan, 25 users on Small Business and unlimited users on Enterprise plan.Three users on the most affordable plan. Support for 10 users on the $599/mo Team plan.
Email CoursesUnlimited autoresponder series on all plans.Unlimited marketing automation courses on all plans.
Automation RulesUnlimited automation funnels on all plans.Unlimited automation rules on all plans.
Responsive Email TemplatesA huge selection of responsive email templates are included, with a free design customization service for Plus and Enterprise level customers.Email templates are responsive and customizable. Drag and drop email builder provided.
Email Split TestingA/B email split testing is possible.No built-in split testing feature, however split testing is possible using A/B audience tags.
Lead ScoringDynamic, customized lead scoring.Lead scoring based on tags and user behavior.
SMS Marketing AutomationAutomated SMS and subscription via SMS are available.SMS marketing automation is available through integrations such as Fix Your Funnel SMS.
Direct Mail AutomationActiveCampaign does not support direct mail automation, although integration with direct mail tools is possible using Zapier.Direct mail automation is available through integrations such as DirectMailManager and Click2Mail.
UI and UsabilityDesigned for non-technical users, with a clean UI and simple email/automation interface.Designed for experienced marketers, with a steeper learning curve than some other email marketing automation tools.
Automation Workflow BuilderAutomation workflow builder uses simple yes/no conditions and rules that users with no programmming experience can understand.Automation workflows can be configured based on user behavior, such as purchases, webpage visits and other events.
Email Course BuilderDrag-and-drop email builder with data-driven segmentation and useful campaign insights.Email courses are managed in the Infusionsoft Campaign Builder, which has a simple drag-and-drop UI.
Forms & Landing Pages
Form BuilderForm builder with inline, floating box, modal pop-up and floating bar display modes.Opt-in form builder lets you create responsive forms with hidden fields, captchas and more.
Landing Page BuilderNo landing page builder, although integrations are available for software like Instapage and LeadPages.User-friendly visual landing page editor with support for custom CSS.
Landing Page TemplatesNo landing page templates, although templates are available for third-party software.Several landing page templates included, with third-party landing page tools available.
WordPress PluginActiveCampaign WordPress plugin lets you add contact forms to pages, posts and sidebars and add tracking to your WordPress website.No official WordPress plugin, however third-party WordPress plugins are available for some integrations.
IntegrationsMore than 150 apps and integrations, ranging from scheduling tools to landing page software.Hundreds of integrations available from the Infusionsoft Marketplace.
Zapier IntegrationSupported.Zapier integration available for $20 per month.
PricingMonthly fee, starting from $9 per month for up to 500 contacts. Pricing available on request for high-volume email marketers. Free 14 day trial available.Monthly fee, starting from $199 per month for up to 2,500 contacts. Full-featured edition available from $379 per month.
Minimum Contract TermNo minimum contract. Plans start from one month.Annual contract, billed monthly. Cancellation is possible up to 10 days before the next billing period.
Joining/Training FeeNo joining fee.Compulsory Kickstart training and initiation package, priced from $699 to $1,699.
Refund/GuaranteeNo full or partial refunds.All subscription and Kickstart fees are nonrefundable.
SupportPersonalized support via phone, email and chat, as well as video walkthroughs, user community and one-on-one training.Personalized email, phone and live chat support. Live chat available 24/7. Phone support available from Monday to Friday, 6AM to 5PM Arizona time.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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