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Contactually vs Hatchbuck Comparison: Which One Is Right For You?

SpecsContactuallyHatchbuck
Designed ForReal estate and sales professionals in need of a combined CRM and sales platform.Sales professionals and marketers seeking an all-in-one CRM and marketing automation platform.
Email Marketing Automation
ContactsUnlimited email contacts on all plans.Up to 750 contacts on $59 per month Solo plan. Plans available for 1,500, 5,000, 15,000 and 15,000+ contacts.
Email VolumeUp to 50 emails per day on Basic plan, or 300 per day on Professional plan.Unlimited emails on all plans.
UsersAdditional users can be added from $29 per month, depending on plan.One user on Solo plan. Plans available for two, five and unlimited users.
Email CoursesSimple automated email courses can be created using Programs. Unlimited autoresponder series on all plans.
Automation RulesSales automation using Programs.Unlimited automation workflows on all plans.
Responsive Email TemplatesText-based email.Large library of responsive email templates included.
Email Split TestingNot provided.Not provided on Hatchbuck website
Lead ScoringRelationship Point Average (RPA) score system.Lead scoring and tagging based on website tracking and activity.
SMS Marketing AutomationNative SMS automation is not included, however, Contactually integrates with SMS by Zapier.Hatchbuck does not support SMS marketing automation. However, SMS is available using the SMS by Zapier, Mobit and SMS Factor Zapier integrations.
Direct Mail AutomationNative direct mail automation is not included, however, Contactually integrates with Direct Mail using Zapier.Hatchbuck does not support direct mail automation. However, direct mail is available using the Direct Mail & Hatchbuck Zapier integration.
UI and UsabilityDesigned for sales professionals, with an intuitive and user-friendly UI.A simple, intuitive UI designed with sales and marketing professionals and non-technical users in mind.
Automation Workflow BuilderAutomation workflows are created in Programs, which uses a simple trigger-based system.Automated marketing workflows are easy to create, with options to automatically tag leads as "hot" when they exhibit buying behavior.
Email Course BuilderSimple ScaleMail interface makes sending personalized emails from Contactually quick and easy.Email courses are created as drip campaigns, with specific send intervals from the date a contact subscribed.
Forms & Landing Pages
Form BuilderNo embeddable forms.Easy to use opt-in form builder with custom contact fields and font, color and width options.
Landing Page BuilderNo landing page builder.No landing page builder, although Hatchbuck forms can be integrated into Instapage and LeadPages landing pages.
Landing Page TemplatesNo landing page templates.No landing page templates.
WordPress PluginNo WordPress plugin.Hatchbuck for WordPress plugin makes it easy to add forms to sidebars, posts, pages and elsehwere on your WordPress website.
IntegrationsMore than 23 integrations with real estate, messaging, phone and productivity software.More than 26 integrations with e-commerce tools, payment processors, and accounting and sales apps.
Zapier IntegrationSupported.Supported.
PricingMonthly fee, starting from $29 per user per month. Free 14 day trial available.Monthly fee, starting from $59 per month for up to 750 contacts. Free live demo available.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee.No joining fee. Quick Start Program is included free with membership.
Refund/GuaranteeNo refunds after cancellation.No refunds available for unused time following cancellation.
SupportPersonalized support via email, as well as Contactually Academy help and training resources.Personalized support via email, plus online videos, webinars and help resources.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

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I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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