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Drip vs Ontraport Comparison: Which One Is Right For You?

SpecsDripOntraport
Designed ForBloggers and SaaS/product owners seeking a user-friendly, lightweight marketing automation system.Small and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more.
Email Marketing Automation
ContactsPlans starting from 100 contacts.Up to 1,000 contacts on the most affordable plan. Plans available for up to 100,000 contacts. Additional contacts available from $99 per 100,000.
Email VolumeUnlimited emails on all plans.Unlimited emails on Basic Plan. Up to 100,000 emails per month on Pro and Team plan. Additional emails available from $99 per 100,000.
UsersNot provided on Drip websiteOne user on Basic plan. Pro and Team plans offer two and 10 users, respectively. Additional users available from $47 per user per month.
Email CoursesUnlimited autoresponders on all plans.Unlimited email courses on all plans.
Automation RulesUnlimited automation rules on all plans.Unlimited automation rules on all plans.
Responsive Email TemplatesLiquid templating system with custom email templates.Email templates are responsive and customizable.
Email Split TestingA/B split testing for subject lines, send times and sender names.Support for 1-4 email variations per split test with full performance reporting.
Lead ScoringLead scoring based on website/email engagement.Lead scoring based on user profile and behavior, with score degradation.
SMS Marketing AutomationDrip does not support SMS marketing automation. However, subscription via SMS is available using the Textiful integration.Ontraport supports two-way SMS communication.
Direct Mail AutomationDrip does not support direct mail automation.Ontraport supports automated postcard marketing. PURLs are supported.
UI and UsabilityDesigned for bloggers and SaaS/product owners, with an extremely lightweight and user-friendly interface.Designed for beginners and experienced marketers alike, with a huge range of features packed into an intuitive and sensible interface.
Automation Workflow BuilderUser-friendly visual workflow builder with easily understandable yes/no logic and six different automation flow steps.Creating multi-channel automation rules is a simple process that requires no programming or marketing automation skills.
Email Course BuilderThree ways to send targeted emails: in a drip campaign, as a broadcast, or as a one-off event-based email.ONTRAmail email builder makes creating emails and organizing email courses a simple process that requires no prior email marketing experience.
Forms & Landing Pages
Form BuilderBuilt-in form editor with four different opt-in form styles: widget, embedded, exit triggered and hosted.ONTRAforms form builder offers a variety of customizable web forms and lightbox lead capture forms.
Landing Page BuilderNo landing page builder, although integrations are available for LeadPages and Instapage.ONTRApages landing page builder makes creating responsive, mobile-ready landing pages a simple process.
Landing Page TemplatesNo landing page templates included.Massive variety of templates, from squeeze pages to countdowns, "coming soon" pages, lead capture pages and more.
WordPress PluginEmail Marketing by Drip WordPress plugin makes adding opt-in forms to your WordPress website a one-click process.Simple integration with WordPress using the PilotPress and ONTRApages plugins.
IntegrationsDozens of integrations for software such as Instapage, LeadPages, Stripe, Zapier, PayPal, Shopify, Wistia and more.More than 66 integrations with landing page software, helpdesks, CMSes, social networks, e-commerce software and more.
Zapier IntegrationSupported.Supported.
PricingMonthly fee, starting from $1 per month for up to 100 subscribers. Three week free trial available.Monthly fee, starting from $79 per month for the Basic plan.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee.No joining fee.
Refund/GuaranteeDrip guarantees that its software will help you grow your list and improve conversions. If not, you can request a refund for your most recent payment.90 day money-back guarantee with Basic, Pro and Team plans.
SupportPersonalized support via email.Personalized email, phone and live chat support, with optional concierge service for users. Phone support available during US business hours.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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