| Specs | Get Response | Instapage |
|---|---|---|
| Designed For | Email marketers, SMBs and enterprise customers in need of a reliable, scalable email marketing platform. | Digital marketers in need of a powerful landing page tool for AdWords, Facebook Ads and other PPC platforms that integrates with email marketing and payment processing software. |
| Email Marketing Automation | ||
| Contacts | Up to 1,000 subscribers on $15 per month Email plan. Plans available for 5,000, 10,000, 25,000, 50,000 and 100,000+ subscribers. | No email marketing features. |
| Email Volume | Unlimited emails on all plans. | No email marketing features. |
| Users | One user on Email plan, with support for 3-10 users for Pro, Max and Enterprise customers. | Not provided on Instapage website |
| Email Courses | Unlimited autoresponder series in all plans. | No email marketing features. |
| Automation Rules | Basic automation included in Email plan, with full marketing automation features for Pro, Max and Enterprise customers. | No email marketing automation features. |
| Responsive Email Templates | Over 500 responsive HTML email templates are included. | No email marketing features. |
| Email Split Testing | A/B email split testing is possible. | Not provided on Instapage website |
| Lead Scoring | Lead scoring based on user behavior and activity. | No lead scoring. |
| SMS Marketing Automation | GetResponse does not natively support direct mail automation, however Zapier integrations are available for Call Loop and other SMS marketing tools. | Automated SMS is available via the Instapage Autopilot integration. |
| Direct Mail Automation | GetResponse does not natively support direct mail automation, however a Zapier integration is available. | Automated direct mail is available via the Instapage Autopilot integration. |
| UI and Usability | Designed for non-technical users and power users alike, with a clean and intuitive UI. | Designed for marketers, with a WYSIWYG page editor that requires no HTML or CSS skills. |
| Automation Workflow Builder | Drag-and-drop automation workflow builder with visited URL and purchase tracking. | No email marketing automation features. |
| Email Course Builder | User-friendly Email Creator with time and action-based autoresponders. | No email marketing features. |
| Forms & Landing Pages | ||
| Form Builder | All-in-one web form builder can create newsletter sign-up forms, order forms, feedback forms and more. | Powerful, user-friendly form builder lets you create forms with multiple fields, dropdown lists, digital asset delivery and other features in minutes. |
| Landing Page Builder | Drag-and-drop WYSIWYG landing page editor makes creating responsive landing pages easy. | WYSIWYG landing page editor with contextual element editing, more than 5,000 fonts, 33 million stock photos and graphics, custom CSS and more. |
| Landing Page Templates | More than 100 professional opt-in page, sales page, download page and video landing page templates included. | 100+ fully customizable landing pages for lead generation, event registration, product sales and mobile app downloads. |
| WordPress Plugin | WordPress integration plugin lets you easily add subscription forms to your WordPress website. | Instapage WordPress plugin lets you push Instapage landing pages to your WordPress website. |
| Integrations | More than 133 integrations with CRM tools, CMSes, e-commerce platforms, landing page software and more. | More than 25 integrations with email marketing tools, analytics software, webinar apps, CRMs and social networks. |
| Zapier Integration | Supported. | Zapier integration available for Premium users. |
| Pricing | Monthly fee, starting from $15 per month for up to 1,000 contacts. 30 day free trial available. | Monthly fee, starting from $29 per month for the Basic plan. Free 30 day trial available. |
| Minimum Contract Term | No minimum contract. Plans start from one month. | No minimum contract. Plans start from one month. |
| Joining/Training Fee | No joining fee. | No joining fee. |
| Refund/Guarantee | No refunds available after risk-free trial period. | Refunds available for users that cancel within 24 hours of purchase. |
| Support | Personalized support via phone, email and chat, as well as the GetResponse learning center. Phone support available from 9AM to 5PM EST, Monday to Friday. | Personalized support via email, plus video tutorials and access to the Instapage online community. Live chat available for Professional and Premium customers. |
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