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GetResponse vs MailChimp Comparison: Which One Is Right For You?

SpecsGet ResponseMailChimp
Designed ForEmail marketers, SMBs and enterprise customers in need of a reliable, scalable email marketing platform.Bloggers and small business owners in need of a simple, user friendly email marketing platform. Marketers seeking a free email marketing platform.
Email Marketing Automation
ContactsUp to 1,000 subscribers on $15 per month Email plan. Plans available for 5,000, 10,000, 25,000, 50,000 and 100,000+ subscribers.Up to 2,000 subscribers on free plan. Custom plans available for up to millions of subscribers.
Email VolumeUnlimited emails on all plans.Up to 12,000 emails per month on free plan. Paid plans offer unlimited emails.
UsersOne user on Email plan, with support for 3-10 users for Pro, Max and Enterprise customers.Additional users with custom permissions can be added to all MailChimp accounts.
Email CoursesUnlimited autoresponder series in all plans.Unlimited autoresponder series on all plans except free plan.
Automation RulesBasic automation included in Email plan, with full marketing automation features for Pro, Max and Enterprise customers.Unlimited autoresponder series on all plans.
Responsive Email TemplatesOver 500 responsive HTML email templates are included.Pre-build responsive email templates are included, as well as an email designer tool.
Email Split TestingA/B email split testing is possible.A/B email split testing is available, with up to three variables per test.
Lead ScoringLead scoring based on user behavior and activity.Lead scoring and segmentation using "Goal" -- MailChimp's behavioral tracking script.
SMS Marketing AutomationGetResponse does not natively support direct mail automation, however Zapier integrations are available for Call Loop and other SMS marketing tools.MailChimp supports SMS marketing automation via the Text Marketer integration.
Direct Mail AutomationGetResponse does not natively support direct mail automation, however a Zapier integration is available. MailChimp does not natively support direct mail automation. However, a MailChimp & Direct Mail Zapier integration is available.
UI and UsabilityDesigned for non-technical users and power users alike, with a clean and intuitive UI. Clean, user-friendly interface designed for people without coding or technical knowledge.
Automation Workflow BuilderDrag-and-drop automation workflow builder with visited URL and purchase tracking.Easy-to-use automation workflow builder with pre-built automations and a variety of preset automation workflows.
Email Course BuilderUser-friendly Email Creator with time and action-based autoresponders.Email autoresponder courses are easy to create, schedule and configure.
Forms & Landing Pages
Form BuilderAll-in-one web form builder can create newsletter sign-up forms, order forms, feedback forms and more.Form builder with custom buttons, images, drop-down boxes, and more. Embedded and pop-up forms can be created.
Landing Page BuilderDrag-and-drop WYSIWYG landing page editor makes creating responsive landing pages easy.MailChimp does not have a landing page builder. However, it integrates with Instapage, Leadpages and other landing page tools.
Landing Page TemplatesMore than 100 professional opt-in page, sales page, download page and video landing page templates included.No landing pages included with MailChimp.
WordPress PluginWordPress integration plugin lets you easily add subscription forms to your WordPress website.MailChimp for WordPress lets you add great looking opt-in forms to your WordPress website in just a few clicks.
IntegrationsMore than 133 integrations with CRM tools, CMSes, e-commerce platforms, landing page software and more.More than 700 integrations with landing page, analytics, CRM and payment processing software.
Zapier IntegrationSupported.Supported.
PricingMonthly fee, starting from $15 per month for up to 1,000 contacts. 30 day free trial available. Free for under 2,000 subscribers. Paid plans start from $10 per month.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month. Pay-as-you-go email credits are also available.
Joining/Training FeeNo joining fee.No joining fee.
Refund/GuaranteeNo refunds available after risk-free trial period.MailChimp will refund a prorated portion of your monthly prepayment or reimburse you for unused Email Credits if your account is closed without cause.
SupportPersonalized support via phone, email and chat, as well as the GetResponse learning center. Phone support available from 9AM to 5PM EST, Monday to Friday.Personalized support via email, as well as online support resources.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

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I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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