| Specs | GreenRope | MailChimp |
|---|---|---|
| Designed For | Small and medium-sized businesses in need of a complete CRM and marketing automation platform. | Bloggers and small business owners in need of a simple, user friendly email marketing platform. Marketers seeking a free email marketing platform. |
| Email Marketing Automation | ||
| Contacts | 1,000 contacts on Starter plan. Plans available for 3,000, 5,000, 7,500 and 10,000+ contacts. | Up to 2,000 subscribers on free plan. Custom plans available for up to millions of subscribers. |
| Email Volume | Unlimited emails on all plans. | Up to 12,000 emails per month on free plan. Paid plans offer unlimited emails. |
| Users | Unlimited users on all plans. | Additional users with custom permissions can be added to all MailChimp accounts. |
| Email Courses | Unlimited email courses on all plans. | Unlimited autoresponder series on all plans except free plan. |
| Automation Rules | Unlimited automation rules on all plans. | Unlimited autoresponder series on all plans. |
| Responsive Email Templates | Responsive email templates and EasyBuilder email layout builder. | Pre-build responsive email templates are included, as well as an email designer tool. |
| Email Split Testing | A/B split testing for emails available. | A/B email split testing is available, with up to three variables per test. |
| Lead Scoring | Lead scoring based on contact and activity data. | Lead scoring and segmentation using "Goal" -- MailChimp's behavioral tracking script. |
| SMS Marketing Automation | GreenRope supports automated SMS and MMS marketing. | MailChimp supports SMS marketing automation via the Text Marketer integration. |
| Direct Mail Automation | GreenRope does not support direct mail automation. | MailChimp does not natively support direct mail automation. However, a MailChimp & Direct Mail Zapier integration is available. |
| UI and Usability | Designed for marketers, with a simple, albeit somewhat dated user interface. | Clean, user-friendly interface designed for people without coding or technical knowledge. |
| Automation Workflow Builder | Automation workflows are easy to build, with a visualization tool to view your marketing automation process. | Easy-to-use automation workflow builder with pre-built automations and a variety of preset automation workflows. |
| Email Course Builder | Drag and drop email builder, with tagging, group management and simple email course interface. | Email autoresponder courses are easy to create, schedule and configure. |
| Forms & Landing Pages | ||
| Form Builder | Embeddable forms with custom CSS support. | Form builder with custom buttons, images, drop-down boxes, and more. Embedded and pop-up forms can be created. |
| Landing Page Builder | Complete responsive website builder with support for online stores, information websites and more. | MailChimp does not have a landing page builder. However, it integrates with Instapage, Leadpages and other landing page tools. |
| Landing Page Templates | 160 customizable website and landing page templates available. | No landing pages included with MailChimp. |
| WordPress Plugin | GreenRope Analytics Plugin available. | MailChimp for WordPress lets you add great looking opt-in forms to your WordPress website in just a few clicks. |
| Integrations | 12 integrations with Salesforce, WordPress, QuickBooks, Evernote and other software. | More than 700 integrations with landing page, analytics, CRM and payment processing software. |
| Zapier Integration | Supported. | Supported. |
| Pricing | Monthly fee, starting from $149 per month for up to 1,000 contacts. Free 14 day trial available on request. | Free for under 2,000 subscribers. Paid plans start from $10 per month. |
| Minimum Contract Term | Cancellation requires 30 days advance notice. | No minimum contract. Plans start from one month. Pay-as-you-go email credits are also available. |
| Joining/Training Fee | Mandatory account setup fee. $399 Standard Account Setup and $499 Premium Account Setup available. | No joining fee. |
| Refund/Guarantee | Unused payments refunded upon cancellation. | MailChimp will refund a prorated portion of your monthly prepayment or reimburse you for unused Email Credits if your account is closed without cause. |
| Support | Online FAQs, guides and webinars, as well as personalized email and phone support. Design and marketing consulting services available from $90 per hour. Phone and live chat available 24/7. | Personalized support via email, as well as online support resources. |
Leave a Reply