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Hatchbuck vs Leadpages Comparison: Which One Is Right For You?

SpecsHatchbuckLeadpages
Designed ForSales professionals and marketers seeking an all-in-one CRM and marketing automation platform.Digital marketers in need of a powerful landing page tool for AdWords, Facebook Ads and other PPC platforms with analytics, payment processing and email marketing integrations.
Email Marketing Automation
ContactsUp to 750 contacts on $59 per month Solo plan. Plans available for 1,500, 5,000, 15,000 and 15,000+ contacts.No email marketing features.
Email VolumeUnlimited emails on all plans.No email marketing features.
UsersOne user on Solo plan. Plans available for two, five and unlimited users.Not provided on Leadpages website
Email CoursesUnlimited autoresponder series on all plans.No email marketing features.
Automation RulesUnlimited automation workflows on all plans.No email marketing automation features.
Responsive Email TemplatesLarge library of responsive email templates included.No email marketing features.
Email Split TestingNot provided on Hatchbuck websiteNot provided on Leadpages website
Lead ScoringLead scoring and tagging based on website tracking and activity.No lead scoring.
SMS Marketing AutomationHatchbuck does not support SMS marketing automation. However, SMS is available using the SMS by Zapier, Mobit and SMS Factor Zapier integrations.Leadpages does not support direct mail automation, although you can collect leads via SMS using LeadDigits.
Direct Mail AutomationHatchbuck does not support direct mail automation. However, direct mail is available using the Direct Mail & Hatchbuck Zapier integration.Leadpages does not support direct mail automation.
UI and UsabilityA simple, intuitive UI designed with sales and marketing professionals and non-technical users in mind. Designed for marketers, with a UI and landing page builder that non-designers can quickly master.
Automation Workflow BuilderAutomated marketing workflows are easy to create, with options to automatically tag leads as "hot" when they exhibit buying behavior.No email marketing automation features.
Email Course BuilderEmail courses are created as drip campaigns, with specific send intervals from the date a contact subscribed.No email marketing features.
Forms & Landing Pages
Form BuilderEasy to use opt-in form builder with custom contact fields and font, color and width options.LeadBoxes editor with custom color, text, spacing and CSS options.
Landing Page BuilderNo landing page builder, although Hatchbuck forms can be integrated into Instapage and LeadPages landing pages.One of the most powerful landing page builders available today, with a drag-and-drop interface that makes creating and customizing your landing page quick and easy.
Landing Page TemplatesNo landing page templates.Hundreds of free and premium templates available in the Leadpages Marketplace.
WordPress PluginHatchbuck for WordPress plugin makes it easy to add forms to sidebars, posts, pages and elsehwere on your WordPress website.Leadpages WordPress Connector makes adding landing pages to WordPress a quick and simple process.
IntegrationsMore than 26 integrations with e-commerce tools, payment processors, and accounting and sales apps.More than 40 integrations with analytics software, email marketing platforms, CMSes, payment processors and marketing automation tools.
Zapier IntegrationSupported.No Zapier integration.
PricingMonthly fee, starting from $59 per month for up to 750 contacts. Free live demo available.Monthly fee, starting from $25 per month for the Standard plan.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee. Quick Start Program is included free with membership.No joining fee.
Refund/GuaranteeNo refunds available for unused time following cancellation.All plans come with a 30 day money-back guarantee.
SupportPersonalized support via email, plus online videos, webinars and help resources.Personalized support via email plus online guides and support resources. Live chat available for Pro and Advanced members. Phone support available for Advanced members only.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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