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Hatchbuck vs Ontraport Comparison: Which One Is Right For You?

SpecsHatchbuckOntraport
Designed ForSales professionals and marketers seeking an all-in-one CRM and marketing automation platform.Small and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more.
Email Marketing Automation
ContactsUp to 750 contacts on $59 per month Solo plan. Plans available for 1,500, 5,000, 15,000 and 15,000+ contacts.Up to 1,000 contacts on the most affordable plan. Plans available for up to 100,000 contacts. Additional contacts available from $99 per 100,000.
Email VolumeUnlimited emails on all plans.Unlimited emails on Basic Plan. Up to 100,000 emails per month on Pro and Team plan. Additional emails available from $99 per 100,000.
UsersOne user on Solo plan. Plans available for two, five and unlimited users.One user on Basic plan. Pro and Team plans offer two and 10 users, respectively. Additional users available from $47 per user per month.
Email CoursesUnlimited autoresponder series on all plans.Unlimited email courses on all plans.
Automation RulesUnlimited automation workflows on all plans.Unlimited automation rules on all plans.
Responsive Email TemplatesLarge library of responsive email templates included.Email templates are responsive and customizable.
Email Split TestingNot provided on Hatchbuck websiteSupport for 1-4 email variations per split test with full performance reporting.
Lead ScoringLead scoring and tagging based on website tracking and activity.Lead scoring based on user profile and behavior, with score degradation.
SMS Marketing AutomationHatchbuck does not support SMS marketing automation. However, SMS is available using the SMS by Zapier, Mobit and SMS Factor Zapier integrations.Ontraport supports two-way SMS communication.
Direct Mail AutomationHatchbuck does not support direct mail automation. However, direct mail is available using the Direct Mail & Hatchbuck Zapier integration.Ontraport supports automated postcard marketing. PURLs are supported.
UI and UsabilityA simple, intuitive UI designed with sales and marketing professionals and non-technical users in mind. Designed for beginners and experienced marketers alike, with a huge range of features packed into an intuitive and sensible interface.
Automation Workflow BuilderAutomated marketing workflows are easy to create, with options to automatically tag leads as "hot" when they exhibit buying behavior.Creating multi-channel automation rules is a simple process that requires no programming or marketing automation skills.
Email Course BuilderEmail courses are created as drip campaigns, with specific send intervals from the date a contact subscribed.ONTRAmail email builder makes creating emails and organizing email courses a simple process that requires no prior email marketing experience.
Forms & Landing Pages
Form BuilderEasy to use opt-in form builder with custom contact fields and font, color and width options.ONTRAforms form builder offers a variety of customizable web forms and lightbox lead capture forms.
Landing Page BuilderNo landing page builder, although Hatchbuck forms can be integrated into Instapage and LeadPages landing pages.ONTRApages landing page builder makes creating responsive, mobile-ready landing pages a simple process.
Landing Page TemplatesNo landing page templates.Massive variety of templates, from squeeze pages to countdowns, "coming soon" pages, lead capture pages and more.
WordPress PluginHatchbuck for WordPress plugin makes it easy to add forms to sidebars, posts, pages and elsehwere on your WordPress website.Simple integration with WordPress using the PilotPress and ONTRApages plugins.
IntegrationsMore than 26 integrations with e-commerce tools, payment processors, and accounting and sales apps.More than 66 integrations with landing page software, helpdesks, CMSes, social networks, e-commerce software and more.
Zapier IntegrationSupported.Supported.
PricingMonthly fee, starting from $59 per month for up to 750 contacts. Free live demo available.Monthly fee, starting from $79 per month for the Basic plan.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee. Quick Start Program is included free with membership.No joining fee.
Refund/GuaranteeNo refunds available for unused time following cancellation.90 day money-back guarantee with Basic, Pro and Team plans.
SupportPersonalized support via email, plus online videos, webinars and help resources.Personalized email, phone and live chat support, with optional concierge service for users. Phone support available during US business hours.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

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I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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