| Specs | Hatchbuck | Ontraport |
|---|---|---|
| Designed For | Sales professionals and marketers seeking an all-in-one CRM and marketing automation platform. | Small and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more. |
| Email Marketing Automation | ||
| Contacts | Up to 750 contacts on $59 per month Solo plan. Plans available for 1,500, 5,000, 15,000 and 15,000+ contacts. | Up to 1,000 contacts on the most affordable plan. Plans available for up to 100,000 contacts. Additional contacts available from $99 per 100,000. |
| Email Volume | Unlimited emails on all plans. | Unlimited emails on Basic Plan. Up to 100,000 emails per month on Pro and Team plan. Additional emails available from $99 per 100,000. |
| Users | One user on Solo plan. Plans available for two, five and unlimited users. | One user on Basic plan. Pro and Team plans offer two and 10 users, respectively. Additional users available from $47 per user per month. |
| Email Courses | Unlimited autoresponder series on all plans. | Unlimited email courses on all plans. |
| Automation Rules | Unlimited automation workflows on all plans. | Unlimited automation rules on all plans. |
| Responsive Email Templates | Large library of responsive email templates included. | Email templates are responsive and customizable. |
| Email Split Testing | Not provided on Hatchbuck website | Support for 1-4 email variations per split test with full performance reporting. |
| Lead Scoring | Lead scoring and tagging based on website tracking and activity. | Lead scoring based on user profile and behavior, with score degradation. |
| SMS Marketing Automation | Hatchbuck does not support SMS marketing automation. However, SMS is available using the SMS by Zapier, Mobit and SMS Factor Zapier integrations. | Ontraport supports two-way SMS communication. |
| Direct Mail Automation | Hatchbuck does not support direct mail automation. However, direct mail is available using the Direct Mail & Hatchbuck Zapier integration. | Ontraport supports automated postcard marketing. PURLs are supported. |
| UI and Usability | A simple, intuitive UI designed with sales and marketing professionals and non-technical users in mind. | Designed for beginners and experienced marketers alike, with a huge range of features packed into an intuitive and sensible interface. |
| Automation Workflow Builder | Automated marketing workflows are easy to create, with options to automatically tag leads as "hot" when they exhibit buying behavior. | Creating multi-channel automation rules is a simple process that requires no programming or marketing automation skills. |
| Email Course Builder | Email courses are created as drip campaigns, with specific send intervals from the date a contact subscribed. | ONTRAmail email builder makes creating emails and organizing email courses a simple process that requires no prior email marketing experience. |
| Forms & Landing Pages | ||
| Form Builder | Easy to use opt-in form builder with custom contact fields and font, color and width options. | ONTRAforms form builder offers a variety of customizable web forms and lightbox lead capture forms. |
| Landing Page Builder | No landing page builder, although Hatchbuck forms can be integrated into Instapage and LeadPages landing pages. | ONTRApages landing page builder makes creating responsive, mobile-ready landing pages a simple process. |
| Landing Page Templates | No landing page templates. | Massive variety of templates, from squeeze pages to countdowns, "coming soon" pages, lead capture pages and more. |
| WordPress Plugin | Hatchbuck for WordPress plugin makes it easy to add forms to sidebars, posts, pages and elsehwere on your WordPress website. | Simple integration with WordPress using the PilotPress and ONTRApages plugins. |
| Integrations | More than 26 integrations with e-commerce tools, payment processors, and accounting and sales apps. | More than 66 integrations with landing page software, helpdesks, CMSes, social networks, e-commerce software and more. |
| Zapier Integration | Supported. | Supported. |
| Pricing | Monthly fee, starting from $59 per month for up to 750 contacts. Free live demo available. | Monthly fee, starting from $79 per month for the Basic plan. |
| Minimum Contract Term | No minimum contract. Plans start from one month. | No minimum contract. Plans start from one month. |
| Joining/Training Fee | No joining fee. Quick Start Program is included free with membership. | No joining fee. |
| Refund/Guarantee | No refunds available for unused time following cancellation. | 90 day money-back guarantee with Basic, Pro and Team plans. |
| Support | Personalized support via email, plus online videos, webinars and help resources. | Personalized email, phone and live chat support, with optional concierge service for users. Phone support available during US business hours. |
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