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Infusionsoft vs Wishpond Comparison: Which One Is Right For You?

SpecsInfusionsoftWishpond
Designed ForSmall and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more.SMEs and marketers in need of an all-in-one landing page, email marketing and marketing automation platform.
Email Marketing Automation
ContactsUp to 2,500 contacts on the most affordable plan. Plans available for up to 20,000 contacts.Up to 1,000 leads (contacts) on $44 per month Basic plan. Plans available for 2,500 and 10,000 leads, as well as custom plans with support for up to one million leads.
Email VolumeUp to 12,500 emails on the most affordable plan. Plans available for up to 100,000 emails per month.Not provided on Wishpond website (I assume it's unlimited as no limit is mentioned)
UsersThree users on the most affordable plan. Support for 10 users on the $599/mo Team plan.One account on Basic plan. Pro plan supports up to five users, with unlimited users on Growth plan.
Email CoursesUnlimited marketing automation courses on all plans.Unlimited email autoresponders on all plans.
Automation RulesUnlimited automation rules on all plans.Unlimited automation workflows on all plans.
Responsive Email TemplatesEmail templates are responsive and customizable. Drag and drop email builder provided.Not provided on Wishpond website
Email Split TestingNo built-in split testing feature, however split testing is possible using A/B audience tags.Not provided on Wishpond website
Lead ScoringLead scoring based on tags and user behavior.Lead scoring based on activity and personal information.
SMS Marketing AutomationSMS marketing automation is available through integrations such as Fix Your Funnel SMS.Wishpond does not support SMS marketing automation. However, integrations are available for SMS by Zapier and Octopush SMS.
Direct Mail AutomationDirect mail automation is available through integrations such as DirectMailManager and Click2Mail.Wishpond does not support direct mail automation. However, a Direct Mail Zapier integration is available.
UI and UsabilityDesigned for experienced marketers, with a steeper learning curve than some other email marketing automation tools.Designed for marketers and SME users, with a clean interface and user-friendly features.
Automation Workflow BuilderAutomation workflows can be configured based on user behavior, such as purchases, webpage visits and other events.Automation workflows can be created with emails triggered after a time interval or based on user behavior such as visiting a specific page. Lead scoring is available based on user activity.
Email Course BuilderEmail courses are managed in the Infusionsoft Campaign Builder, which has a simple drag-and-drop UI.Drip email campaigns are easy to set up, with specific intervals and/or send dates for spacing emails.
Forms & Landing Pages
Form BuilderOpt-in form builder lets you create responsive forms with hidden fields, captchas and more.Drag and drop form builder with a large variety of pre-built form templates.
Landing Page BuilderUser-friendly visual landing page editor with support for custom CSS.Drag and drop responsive landing page builder with simple controls for color, size, corner radius, opacity and other options.
Landing Page TemplatesSeveral landing page templates included, with third-party landing page tools available.More than 100 responsive landing page templates for lead capture, eBook download, webinar registration and more.
WordPress PluginNo official WordPress plugin, however third-party WordPress plugins are available for some integrations.Two WordPress plugins: Landing Page Builder and Wishpond Social Contests.
IntegrationsHundreds of integrations available from the Infusionsoft Marketplace.More than 40 integrations with CRM tools, webinar apps and email marketing platforms.
Zapier IntegrationZapier integration available for $20 per month.Supported.
PricingMonthly fee, starting from $199 per month for up to 2,500 contacts. Full-featured edition available from $379 per month.Monthly fee, starting from $44 per month for up to 1,000 leads. 14 day free trial available.
Minimum Contract TermAnnual contract, billed monthly. Cancellation is possible up to 10 days before the next billing period.No minimum contract. Plans start from one month.
Joining/Training FeeCompulsory Kickstart training and initiation package, priced from $699 to $1,699.No joining fee.
Refund/GuaranteeAll subscription and Kickstart fees are nonrefundable.Full and partial refunds available on annual plans in certain circumstances.
SupportPersonalized email, phone and live chat support. Live chat available 24/7. Phone support available from Monday to Friday, 6AM to 5PM Arizona time.Personalized support via email, with user guides and case studies available in Wishpond Academy.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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