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Leadpages vs Ontraport Comparison: Which One Is Right For You?

SpecsLeadpagesOntraport
Designed ForDigital marketers in need of a powerful landing page tool for AdWords, Facebook Ads and other PPC platforms with analytics, payment processing and email marketing integrations.Small and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more.
Email Marketing Automation
ContactsNo email marketing features.Up to 1,000 contacts on the most affordable plan. Plans available for up to 100,000 contacts. Additional contacts available from $99 per 100,000.
Email VolumeNo email marketing features.Unlimited emails on Basic Plan. Up to 100,000 emails per month on Pro and Team plan. Additional emails available from $99 per 100,000.
UsersNot provided on Leadpages websiteOne user on Basic plan. Pro and Team plans offer two and 10 users, respectively. Additional users available from $47 per user per month.
Email CoursesNo email marketing features.Unlimited email courses on all plans.
Automation RulesNo email marketing automation features.Unlimited automation rules on all plans.
Responsive Email TemplatesNo email marketing features.Email templates are responsive and customizable.
Email Split TestingNot provided on Leadpages websiteSupport for 1-4 email variations per split test with full performance reporting.
Lead ScoringNo lead scoring.Lead scoring based on user profile and behavior, with score degradation.
SMS Marketing AutomationLeadpages does not support direct mail automation, although you can collect leads via SMS using LeadDigits.Ontraport supports two-way SMS communication.
Direct Mail AutomationLeadpages does not support direct mail automation.Ontraport supports automated postcard marketing. PURLs are supported.
UI and UsabilityDesigned for marketers, with a UI and landing page builder that non-designers can quickly master.Designed for beginners and experienced marketers alike, with a huge range of features packed into an intuitive and sensible interface.
Automation Workflow BuilderNo email marketing automation features.Creating multi-channel automation rules is a simple process that requires no programming or marketing automation skills.
Email Course BuilderNo email marketing features.ONTRAmail email builder makes creating emails and organizing email courses a simple process that requires no prior email marketing experience.
Forms & Landing Pages
Form BuilderLeadBoxes editor with custom color, text, spacing and CSS options.ONTRAforms form builder offers a variety of customizable web forms and lightbox lead capture forms.
Landing Page BuilderOne of the most powerful landing page builders available today, with a drag-and-drop interface that makes creating and customizing your landing page quick and easy.ONTRApages landing page builder makes creating responsive, mobile-ready landing pages a simple process.
Landing Page TemplatesHundreds of free and premium templates available in the Leadpages Marketplace.Massive variety of templates, from squeeze pages to countdowns, "coming soon" pages, lead capture pages and more.
WordPress PluginLeadpages WordPress Connector makes adding landing pages to WordPress a quick and simple process.Simple integration with WordPress using the PilotPress and ONTRApages plugins.
IntegrationsMore than 40 integrations with analytics software, email marketing platforms, CMSes, payment processors and marketing automation tools.More than 66 integrations with landing page software, helpdesks, CMSes, social networks, e-commerce software and more.
Zapier IntegrationNo Zapier integration.Supported.
PricingMonthly fee, starting from $25 per month for the Standard plan.Monthly fee, starting from $79 per month for the Basic plan.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee.No joining fee.
Refund/GuaranteeAll plans come with a 30 day money-back guarantee.90 day money-back guarantee with Basic, Pro and Team plans.
SupportPersonalized support via email plus online guides and support resources. Live chat available for Pro and Advanced members. Phone support available for Advanced members only.Personalized email, phone and live chat support, with optional concierge service for users. Phone support available during US business hours.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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