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Ontraport vs Wishpond Comparison: Which One Is Right For You?

SpecsOntraportWishpond
Designed ForSmall and medium-sized businesses with an established sales and marketing process and revenue of $100,000 or more.SMEs and marketers in need of an all-in-one landing page, email marketing and marketing automation platform.
Email Marketing Automation
ContactsUp to 1,000 contacts on the most affordable plan. Plans available for up to 100,000 contacts. Additional contacts available from $99 per 100,000.Up to 1,000 leads (contacts) on $44 per month Basic plan. Plans available for 2,500 and 10,000 leads, as well as custom plans with support for up to one million leads.
Email VolumeUnlimited emails on Basic Plan. Up to 100,000 emails per month on Pro and Team plan. Additional emails available from $99 per 100,000.Not provided on Wishpond website (I assume it's unlimited as no limit is mentioned)
UsersOne user on Basic plan. Pro and Team plans offer two and 10 users, respectively. Additional users available from $47 per user per month.One account on Basic plan. Pro plan supports up to five users, with unlimited users on Growth plan.
Email CoursesUnlimited email courses on all plans.Unlimited email autoresponders on all plans.
Automation RulesUnlimited automation rules on all plans.Unlimited automation workflows on all plans.
Responsive Email TemplatesEmail templates are responsive and customizable.Not provided on Wishpond website
Email Split TestingSupport for 1-4 email variations per split test with full performance reporting.Not provided on Wishpond website
Lead ScoringLead scoring based on user profile and behavior, with score degradation.Lead scoring based on activity and personal information.
SMS Marketing AutomationOntraport supports two-way SMS communication.Wishpond does not support SMS marketing automation. However, integrations are available for SMS by Zapier and Octopush SMS.
Direct Mail AutomationOntraport supports automated postcard marketing. PURLs are supported.Wishpond does not support direct mail automation. However, a Direct Mail Zapier integration is available.
UI and UsabilityDesigned for beginners and experienced marketers alike, with a huge range of features packed into an intuitive and sensible interface. Designed for marketers and SME users, with a clean interface and user-friendly features.
Automation Workflow BuilderCreating multi-channel automation rules is a simple process that requires no programming or marketing automation skills.Automation workflows can be created with emails triggered after a time interval or based on user behavior such as visiting a specific page. Lead scoring is available based on user activity.
Email Course BuilderONTRAmail email builder makes creating emails and organizing email courses a simple process that requires no prior email marketing experience.Drip email campaigns are easy to set up, with specific intervals and/or send dates for spacing emails.
Forms & Landing Pages
Form BuilderONTRAforms form builder offers a variety of customizable web forms and lightbox lead capture forms.Drag and drop form builder with a large variety of pre-built form templates.
Landing Page BuilderONTRApages landing page builder makes creating responsive, mobile-ready landing pages a simple process.Drag and drop responsive landing page builder with simple controls for color, size, corner radius, opacity and other options.
Landing Page TemplatesMassive variety of templates, from squeeze pages to countdowns, "coming soon" pages, lead capture pages and more.More than 100 responsive landing page templates for lead capture, eBook download, webinar registration and more.
WordPress PluginSimple integration with WordPress using the PilotPress and ONTRApages plugins.Two WordPress plugins: Landing Page Builder and Wishpond Social Contests.
IntegrationsMore than 66 integrations with landing page software, helpdesks, CMSes, social networks, e-commerce software and more.More than 40 integrations with CRM tools, webinar apps and email marketing platforms.
Zapier IntegrationSupported.Supported.
PricingMonthly fee, starting from $79 per month for the Basic plan.Monthly fee, starting from $44 per month for up to 1,000 leads. 14 day free trial available.
Minimum Contract TermNo minimum contract. Plans start from one month.No minimum contract. Plans start from one month.
Joining/Training FeeNo joining fee.No joining fee.
Refund/Guarantee90 day money-back guarantee with Basic, Pro and Team plans.Full and partial refunds available on annual plans in certain circumstances.
SupportPersonalized email, phone and live chat support, with optional concierge service for users. Phone support available during US business hours.Personalized support via email, with user guides and case studies available in Wishpond Academy.

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Hi, I’m Josh, founder of Gedlynk and marketing automation Geek.

My current marketing automation stack is: Clickfunnels + Convertkit.

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Affiliate Disclosure

GedLynk is an independent website. Its owners are not employed by any of the companies whose products are reviewed. We do receive referral compensation for products sold through GedLynk from SamCart, ConvertKit, Instapage, Impact, ClickFunnels, ActiveCampaign, GetResponse, Ontraport, Shareasale, et al.

ClickFunnels Affiliate Disclosure

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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